redesign | news: Bloomberg View

Bloomberg View | May 8, 2015

Will White-Collar Work Get an Uber Disruption?

Last week, a former PayPal and Microsoft executive, Rakesh Agrawal, introduced redesign|mobile, a web-based marketplace for skilled labor. Agrawal once worked for the expert network Pacific Crest Securities as a contractor who hopped on the phone to explain certain tech topics to hedge funds and mutual-fund managers.

He’s essentially replacing the expert network idea with software that matches clients with consultants, lawyers and other professionals who can answer questions about legal issues, personal finance, the tech industry, communications and business strategy. But instead of working with huge institutional investors who pay thousands of dollars, he’s serving individuals and charging tens of dollars.