Lobsterclass, week 2: Pricing strategy

In week 2, we’ll focus on pricing. Class is at 5 p.m. PT on June 3, 2020.

Cost + margin = Price has been pricing for a long time. But as products have gotten more complex, pricing that way often means leaving money on the table — either by pricing too high or too low.

Often, you have a pricing framework and you let algorithms do the rest. The biggest, more profitable companies — Google and Facebook — do it that way.

For this week’s class, Adam Crouch will join us. Adam is VP/General Manager for new markets at Poshmark. He previously worked at Volvo and Walgreen’s. He has a lot of experience in pricing with different models.

If you’ve already registered for previous classes, you should have a calendar invite. If you don’t see the calendar invite, please DM or email.

If you want to register, please fill out this form. As always, classes are free. Drop in anytime you look.